Posted by Organic reach has been in decline for some time now, but social media holidays can help brands get a little a boost. When coupled with the right hashtag, these holidays offer companies with a good chance to reach a similar crowd.
Where do social media holidays originate from? Some days are the byproducts of marketing projects. Some were declared by official companies such as the United Nations. Others seem to have been manifested by the large absurdity of the Web. Some are strictly social networks holidays, while many are holidays off social media, too.
But not every social networks vacation deserves commemorating. Keep reading to discover the vacations that fit your niche to get in touch with people around shared values and interests rather than gimmicks.
Perk: Download our free, customizable social media calendar design template to quickly plan and set up all your content beforehand.
2023 social media holiday calendar
Scroll below to see the list of social media vacations in 2023– or bookmark this calendar!
You can include this calendar to your Google Calendar by clicking the + icon in the bottom right:
Then, follow the prompts to sign in and include the Calendar to your Google account: That’s it! You can now change seeing and alert settings in the left-hand side panel. January social media vacations Financial Wellness Month January 1: New Year’s Day January 4: National Trivia Day
#NationalTriviaDay January 15: National Hat Day #NationalHatDay January 15: National Bagel Day
#NationalBagelDay January 17: Ditch Your Resolution Day #DitchYourResolutionDay
January 25: Opposite Day #OppositeDay
Blue Monday: Third Monday of January
Neighborhood Manager Appreciation Day #CMAD: Fourth Monday of January
February social networks vacations
Black History Month (US)
February 2: Groundhog Day
February 8: Safer Web Day
February 9: National Pizza Day #NationalPizzaDay
February 11: International Day of Women and Girls in Science #WomenInScience
February 13: Galentine’s Day
February 14: Valentine’s Day
February 17: #RandomActsOfKindnessDay
February 21: Family Day (Canada, except Quebec)
National Skip the Straw Day: Fourth Friday in February
March social media holidays
Women’s History Month
Endometriosis Awareness Month
March 1: No Discrimination Day
March 3: World Wildlife Day #WorldWildlifeDay
March 8: International Women’s Day #InternationalWomensDay #IWD [YEAR]
March 14: Pi Day #PiDay
March 18: Global Recycling Day
March 18: World Sleep Day
March 20: International Day of Joy #InternationalDayofHappiness
March 22: World Water Day #WorldWaterDay #Water 2me
March 29: National Mom and Pop Business Owners Day
March 31: International Transgender Day of Exposure #TransDayofVisibility #TDOV
National Day of Unplugging #DayOfUnplugging: First Friday of March
April social networks holidays
Move More Month
National Poetry Month
Commemorate Diversity Month
April 1: April Fool’s Day
April 1: Walk to Work Day
April 6: National Carbonara Day
April 7: National Beer Day (US)
April 7: World Health Day
April 9: Easter Sunday
April 10: Siblings’ Day #NationalSiblingsDay
April 11: National Pet Day #NationalPetDay
April 18: Tax Day (United States)
April 20: 420
April 22: Earth Day
April 23: World Book Day #WorldBookDay
April 23-30: World Immunization Week
April 28: National Superhero Day
April 29: International Dance Day #InternationalDanceDay
May social media holidays
Asian Heritage Month
Skin Cancer Awareness Month
National Teen Self Esteem Month (United States)
National Clean Air Month (US)
Mental Health Awareness Month
May 2-6: Teacher Appreciation Week
May 4: Star Wars Day #StarWarsDay, #MayThe 4thBeWithYou
May 12: International Nurses Day
May 17: International Day Versus Homophobia, Transphobia, and Biphobia
May 18: International Museums Day
May 28: World Appetite Day
June social networks vacations
LGBTQ Pride Month
June 1: International Kid’s Day
June 1: Worldwide Running Day
June 3: World Bike Day
June 3: National Donut Day (United States) #NationalDonutDay
June 4: National Cheese Day (US)
June 6: College Day #HigherEducationDay
June 8: Finest Buddies Day #BestFriendsDay
June 8: World Oceans Day #WorldOceansDay
June 19: Juneteenth (US)
June 21: World Music Day
June 21: National Selfie Day #NationalSelfieDay
June 30: Social Media Day #SMDay, #SocialMediaDay
July social networks holidays
July 1: Canada Day
July 3: International Plastic Bag Free Day
July 4: Self-reliance Day (United States)
July 6: International Kissing Day
July 7: World Chocolate Day #WorldChocolateDay
July 15: Social Media Providing Day
July 15: National Clean Charm Day (US)
July 17: World Emoji Day #WorldEmojiDay
July 17: National Ice Cream Day
July 18: World Listening Day
July 30: International Relationship Day
August social networks vacations
Black Service Month
August 8: International Cat Day #InternationalCatDay
August 8: National CBD Day
August 12: International Youth Day #YouthDay
August 13: Black Women’s Equal Pay Day #BlackWomensEqualPayDay
August 14: National Financial Awareness Day
August 19: World Picture Day #WorldPhotoDay
August 26: National Pet Day (US) #NationalDogDay
September social media holidays
World Alzheimer’s Month
National Hispanic Heritage Month (United States)
September 12: National Video Games Day #NationalVideoGamesDay
September 18: International Equal Pay Day
September 21: World Alzheimer’s Day
September 30: International Podcast Day #InternationalPodcastDay
October social media holidays
Black History Month (UK)
Domestic Violence Awareness Month
Global Diversity Awareness Month
National Bullying Avoidance Awareness Month
National Cyber Security Awareness Month
October 1: International Coffee Day #InternationalCoffeeDay
October 5: International Teachers Day #WorldTeachersDay
October 9: Thanksgiving (Canada)
October 10: World Mental Health Day #WorldMentalHeathDay
October 10: Indigenous Peoples’ Day
October 11: National Coming Out Day
October 29: National Feline Day (US)
November social media vacations
Men’s Health Awareness Month (aka No-Shave November and “Movember”)
November 8: STEM Day #STEMDay
November 9: Social Media Compassion Day
November 13: World Kindness Day #WKD
November 20: Transgender Day of Rememberance
November 23: Thanksgiving (US)
Black Friday: Friday following Thanksgiving Day (US)
Small Company Saturday: Saturday following Thanksgiving Day (US)
Cyber Monday: Monday following Thanksgiving Day (US)
Giving Tuesday: Tuesday following Thanksgiving Day (United States)
December social media holidays
AIDS Awareness Month
December 3: International Day of Persons with Disabilities
December 4: National Cookie Day
December 24: Christmas Eve
December 25: Christmas Day
December 26: Boxing Day (Canada)
December 31: New Year’s Eve
8 examples of great social networks holiday posts
Fenty Appeal: Black History Month
Fenty Appeal inaugurated this year’s Black History Month with a little history lesson of its own, thanks to its creator, Rihanna.
Method back in 2011, a Buy Twitter Verified user offensively asked why Rihanna’s hair looked “so nappy,” in the music video for her song “Guy Down.” In response, the music and company mogul clapped back: “Cuz I’m black bitch!!!!” 7 years later, Fenty Beauty launched a liquid eyeliner with the iconic name: “Cuz I’m black.”
The unapologetic, empowering line speaks both to Fenty Appeal’s brand function and audience. We provide it a Clapback-lipstick-wearing chef’s kiss.
Knix: International Women’s Day
Knix CEO Joanna Griffiths delivered a supportive message on International Women’s Day … in the middle of providing twin girls. It really doesn’t get more on-brand than that.
Genuine and immediate, the post shows the lingerie founder’s priorities, that includes turning down financiers who frown upon fundraising while pregnant.
Food for Soul: Carbonara Day
While we had actually all like to celebrate Carbonara Day, it fits some companies, such as Food for Soul, more than others. Established by Italian chef Massimo Bottura and Lara Gilmore, the non-profit organization used its food-salvaging ingenuity with a banana-peel carbonara dish. Putting the “care” in #CAREbonara day, followers were motivated to contribute and share with others.
Time’s Up: International Transgender Day of Visibility
As a charity that advocates for victims of sexual harassment, this post from Time’s Up is a meaningful expression of solidarity with the transgender neighborhood. The simple gesture received more than six times the engagement than the post that followed.
National Women’s Law Center: Equal Pay Day
In this Buy TikTok Verified video, the folks behind the National Women’s Law Center break down the significance of Equal Pay Day with cold, difficult truths. The explainer drew in more than 47 times more views than the account’s previous post.
@nationalwomenslawcenter now that you really get it, are you ready to fight back? have a look at nwlc.org/wagegap to find out more about #equalpaynow #wagegap #equalpay #feminism
Many Colors– Bryan Rheude
Thrive Market: Teacher Gratitude Week
Thrive Market showed its gratitude to instructors with a giveaway. The contest likewise worked as a reminder that the wholesale online supermarket provides free membership to instructors throughout the year.
WWF #WorldWithoutNature: World Wildlife Day
Motivated by One Minute Briefs, World Wildlife Fund challenged brands to participate in World Wild Life day by getting rid of nature from their logo designs. The goal behind the campaign was to develop a plain picture of a world without nature.
Today nature has disappeared from the logo designs of the world’s greatest brands Here’s why: A #WorldWithoutNature is a world that is insufficient pic.twitter.com/cd8lSfLcAJ
— WWF (@WWF) March 3, 2021
As prepared, #WorldWithoutNature generated a good deal of social awareness and discussion, consisting of an astute observation from environment activist Greta Thunberg:
We’re today talking about a #WorldWithoutNature as if it meant that “our children will not have the ability to see pandas in the future” or that “we won’t have the ability to consume particular types of food”.
A world without nature is no world. Stop separating “human beings” and “nature”. Human beings are part of nature.— Greta Thunberg (@GretaThunberg) March 3, 2021
B Corp: National Beer Day
B Corp tapped National Beer Day to highlight its neighborhood of qualified makers. These posts benefited from strength in numbers, as they were able to signal-boost by tagging pertinent accounts. By touting breweries by region, B Corp’s National Beer Day events shared the tour-de-force scope of its neighborhood.
Schedule your posts and never ever miss a social media holiday
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As soon as your posts are scheduled, you can examine and modify them from a single calendar view that offers you a bird’s eye view of your material plan across social channels.
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